Bristol Accountancy Firm: From Manual Chasing to Hands‑Free Finance Ops
In 4 weeks, we connected their CRM and accounting system, automated invoice chasing, and launched live dashboards—saving 6+ hours per week and cutting invoice errors by 90%.
Client
Independent accountancy firm based in Bristol, serving SME clients across Bath, North Somerset and Wiltshire. Team of 12.
Challenges
- Manual invoice chasing consuming 3–4 hours/week.
- CRM and accounting platform not synchronised—duplicate data entry and mismatched client records.
- Weekly performance reports built by hand in spreadsheets.
Objectives
- Reduce finance admin time by at least 5 hours/week.
- Eliminate copy‑paste between systems and reduce mistakes.
- Provide live visibility on debtors and workloads.
Region
South West UK — Bristol, Bath, Wiltshire & Somerset.
What We Built
- Power Automate flows that send polite, branded invoice reminders (email/SMS) with smart timing and escalation.
- Two‑way sync between CRM and accounting to keep contacts, invoices and status aligned.
- Power BI dashboard showing live debtors, WIP and aged receivables, refreshed daily.
- AI content helpers to draft payment reminder copy and summarise weekly finance highlights.
Outcomes (Measured)
- 6–7 hours/week saved across the finance team.
- 90% reduction in invoice matching errors.
- Faster cash collection: average days‑to‑pay down by 18% within 60 days.
- Happier staff: fewer repetitive tasks, more client-facing time.
ROI Snapshot
With a fully loaded staff cost of £25/hour, 6 hours/week equates to ~£7,800/year saved—from one workflow. Project cost was recouped in under 4 months.
Project Timeline
- Week 1 — Process audit & data mapping.
- Week 2 — Build flows, set up data sync, create dashboard v1.
- Week 3 — User testing, refine copy, add escalation rules.
- Week 4 — Go‑live, staff training, documentation.
Tech Stack
- Microsoft Power Automate
- Power BI
- Microsoft 365 + Outlook
- CRM & Accounting connectors (API based)
Why This Matters Locally
SMEs across Wiltshire, Somerset, Bath and Bristol share similar challenges: too many tools, not enough time. IntelliFlow specialises in affordable automation that pays for itself quickly—so local teams can focus on clients, not admin.